Cookie Policy

• mt.v

2 years

59 months (cookie)

We use the Monetate tool from Kibo Commerce to personalise the appearance of the website, display locally relevant news to our customers (based on pseudonymised IP addresses), or integrate new components. We also use them to improve user-friendliness and ensure the seamless integration of new services. The cookie placed by Monetate is essential to ensure our customers a consistent user experience.

Data transfer to a third country: yes, USA

• Session identifiers
• Anonymised user identifiers
• Anonymised IP address

• utag_main
• utag_optout
• channelcloser
• channelflow
• channeloriginator
• cmv3
• CONSENTMGR
• tealium_0

(Up to 12 months)

Tealium is a tag management system that enables the implementation of scripts and tracking pixels on our websites and apps. It helps us send data to the tools we use and third-party vendors, but it does not store any data itself. It installs cookies that allow us to identify you as an anonymised individual user. For example these cookies mean you only have to select which cookies you accept on your first visit and not every time you move to another page.

Data transfer to a third country: no

​Tealium
11095 Torreyana Road,
San Diego, CA 92121 USA

• Session identifiers
• Anonymised user identifiers

Google Tag Manager is a tag management system that enables the implementation of scripts and tracking pixels on websites and apps. We use this script provided by Google to optimise our landing page.

Data transfer to a third country: yes, USA

Google Ireland Limited
Gordon House, Barrow Street
Dublin 4
Ireland

​Google Privacy Policy

• Session identifiers
• Anonymised user identifiers
• Flight search details

• userFP
• b425

We use conversion scripts to track the success/completion of a promotion (purchases, newsletter subscriptions, effectiveness of advertising campaigns).

This special script shares anonymised booking details with Awin and places a third-party cookie if the customers were referred to our platforms by Payback. Our Payback programme requires this script and cookie to fulfil its purpose. The use of these technologies by third-party providers is governed by their own privacy policies.

Data transfer to a third country: yes, United Kingdom

​AWIN AG
Eichhornstr. 3.
D-10785 Berlin

​Email

​Website

• Booking details
• Encrypted user identifiers

• OSFlightSearch[DESTStationName]
• OSFlightSearch[DESTStation]
• OSFlightSearch[ORGStationName]
• OSFlightSearch[ORGStation]
• OSFlightSearchang
• osses
• sales_site#aua_country
• sales_site#dark sitechecked
• sales_site#lang
• sales_site#mobile_device_checked
• tmsee
• _smt_uid
• lastSearches_item0
• lastSearches_item1
• lastSearches_item2
• lastSearches_item3
• lastSearches_item4
• lastSearches_item5
• lastSearches_version
• austrian-cookie-info

Austrian Airlines AG
Office Park 2
PO Box 100
A-1300 Vienna Airport

Registered office: Vienna

Legal form: Limited liability company (GmbH)

​Website

• Session identifiers
• search details,
• Encrypted user identifiers

Accertify Device

(Script/Cookie)

cc.js
6.js
Et.js
_cc
_cc-x

(up to 1 year)

The purpose of this script is to detect and prevent fraudulent activities by recognizing devices that are used fraudulently. This helps to safeguard our systems, prevent financial and identity fraud, and protect uninvolved third parties from potential harm. To achieve this, specific data is collected and analyzed, allowing us to identify suspicious behavior patterns. 
LHG ensure that appropriate safeguards are in place to protect your data in compliance with applicable data protection regulations.

Data transfer to a third country: yes, USA

Accertify, Inc
2 Pierce Place, Suite 900
Itasca IL 60143

​Online Privacy
​Client Privacy

Device information, such as when you accessed our Services and information about the Device used (for example: software or internet browser used, preferred languages, unique Device identifiers)

Google Analytics

(script, cookie)

_ga
_gid

26 months

Google Analytics is a tool that analyses websites. We use Google Analytics to collect aggregated, anonymised data. Based on this data, we can see how customers are using our platforms and identify potential areas for improvement. In addition, the data performs important platform functions such as the detection of errors and fraudulent activities, and it prepares operational data. We use this information to improve the quality, effectiveness and performance of our platforms, enabling you to make the best use of them.
The Google Analytics script is used to assign values to the cookies that are necessary to collect this information. For this to work, Google Analytics places cookies on your computer. Google is not authorised to access this data. Google Analytics anonymises your IP address in order to protect your data. No other personal data is collected that would enable you to be identified.

Your consent is transmitted to Google for the following processing:​ storage of analytics (allows the storage of analysis cookies).

Data transfer to a third country: no

Google Ireland Limited
Gordon House, Barrow Street
Dublin 4
Ireland

​Google Privacy Policy

You can prevent the collection and processing
of your data (including your IP address) by Google Analytics
by downloading and installing the ​browser plug-in available

Kayak

(script, cookie)

xp-session-seg

We use conversion scripts to track the success/completion of a promotion (purchases, newsletter subscriptions, effectiveness of advertising campaigns).
This special script shares anonymised booking details with Kayak, if the customers were referred to our platforms by Kayak. Kayak uses an encrypted user identifier in the form of a cookie that enables this script to link a booking to an earlier session on the Kayak website. The use of these technologies by third-party providers is governed by their own privacy policies.

Data transfer to a third country: yes, USA
(data transfer based on standard contractual clauses)

Kayak
7 Market Street
Stamford, CT 06902
USA

​Kayak Privacy Policy

encrypted user identifiers,
booking details

Skyscanner

(script)

 N/A

We use conversion scripts to track the success/completion of a promotion (purchases, newsletter subscriptions, effectiveness of advertising campaigns).
This special script shares anonymised booking details with Skyscanner, if the customers were referred to our platforms by Skyscanner.

Data transfer to a third country: yes, globally
(Data sharing on the basis of adequacy decision)

Skyscanner Limited
Floor 6, The Avenue
1 Bedford Avenue
London, WC1B 3AU
United Kingdom

Anonymised identifiers,
booking details

Artefact AAA

(script, cookie)

trs
aaaid

14 months

We use conversion scripts to track the success/completion of a promotion (purchases, newsletter subscriptions, effectiveness of advertising campaigns).
This special script shares anonymised booking details with Artefact and all partner programmes of which you are a member, and sets an external cookie. For example, our Cashback programme requires this script and this cookie in order to run properly. The use of these technologies by third-party providers is governed by their own privacy policies.

Data transfer to a third country: no

Artefact Germany GmbH
Rothenbaumchaussee 80C
20148 Hamburg
Germany

​Artefact Privacy Policy

​You can also use their direct opt-out option

booking details,
encrypted user identifiers

· Facebook-Cookie-ID

 N/A

We use conversion scripts to track the success/completion of a promotion (purchases, newsletter subscriptions, effectiveness of advertising campaigns).
These special scripts pass anonymised booking details (no personal data) onto our marketing agency, Mindshare, to evaluate the performance of marketing campaigns in different publisher networks.

Mindshare LLC
498 7th Avenue
New York, NY 10018
USA

N/A

Anonymised identifiers,
booking details

Quantum Metrics

(script, cookie)

Quantum Metrics is a web analytics tool that is intended to help us track how the website is used and identify areas for improvement, in order to meet our customers’ needs better. It uses cookies to identify a visitor’s browser and track the user’s behaviour. Their mouse clicks and sessions are recorded anonymously in order to improve the website, analyse errors and create heatmaps and
behaviour reports.

Data transfer to a third country: yes, USA

Exactag

(script, cookie)

​

et_gk

et_uk

Exactag GmbH collects, processes and stores data on this website and its subpages for the purposes of measuring reach, statistical analysis and improving cost optimisation. The cookie technology is used for browser recognition. Exactag cookies are processed exclusively in Germany and contain only pseudonymised data.

Data transfer to a third country: no

Amadeus IT Group SA
Salvador de Madariaga 1
28027 Madrid
Spain

Lufthansa uses the Responsys Conversion Script to measure the effectiveness of newsletter and mailing campaigns.

When a user clicks on a link from a Lufthansa newsletter or mailing which directs them to lufthansa.com, an encrypted user identifier is stored in a pixel/web beacon. If a booking is made, this script links the booking to the corresponding newsletter or mailing campaign.

Data transfer to a third country: yes, USA

Lufthansa uses the Marigold Engage Tracker Script to measure the effectiveness of newsletter and mailing campaigns.

When a user clicks on a link from a Lufthansa newsletter or mailing which directs them to lufthansa.com, an encrypted user identifier is stored in a pixel/web beacon. If a booking is made, this script links the booking to the corresponding newsletter or mailing campaign.

Data transfer to a third country: no

branch_sessionfirst

This cookie is locally stored.

We use the Journeys feature from Branch to optimise user experience across our different platforms. Via the use smart banners and deep linking, our users can be redirected from our web pages to our apps, including in-app content, to guarantee a seamless experience. 

Data transfer to a third country: yes, USA

Branch Metrics, Inc.195 Page Mill Road, Suite 101, Palo Alto, CA 94306, USA

Branch Privacy Policy: ​https://legal.branch.io/#branchio-privacypolicy

Lufthansa uses the Responsys Conversion Script to track the effectiveness of newsletter and mailing campaigns and to achieve improvement in the user experience through personalisation, segmentation, remarketing and/or retargeting.

When a user clicks on a link from a Lufthansa newsletter or mailing which directs them to lufthansa.com, an encrypted user identifier is stored in a pixel/web beacon. If a booking is made, this script links the booking to the corresponding newsletter or mailing campaign.

Data transfer to a third country: yes, USA

Google Analytics
Advertising functions

(script, cookie)

_ga
_gat

Up to 2 years

Google Analytics is a web analytics tool that also offers integration with Google advertising products on the Google marketing platform. We use this script to create remarketing lists or target groups in order to personalise our online advertising campaigns. If you give us your consent, Google Analytics will add your cookie to one or more target group lists. We can create lists of users who have visited a particular page or searched for a particular destination. These cookies may also be combined with location information or interest segments provided by Google. These lists allow us to contact you again with relevant, personalised advertising elsewhere on the Internet. No personal data is collected during this process and we are not able to identify either you or your device. However, during this process the information from our first-party cookie is combined with cookies from external providers and is shared with them.

Google can use the data collected in combination with data that Google collects about you to personalise advertising on its own network. You will find further information in the Google Privacy Policy.

Google can use the data collected together with the data that Google collects about you to personalise advertising on its own network. You will find further information in the Google Privacy Policy.

Your consent is transferred to Google for the following processing:

storage of advertising (allows the storage of advertising cookies and information about advertising interactions)

personalisation of advertising (allows the personalisation of advertising)

advertising user data (use of user data for the personalisation of advertising).​

Data transfer to a third country: no

Google Ireland Limited
Gordon House, Barrow Street
Dublin 4
Ireland

​Google Privacy Policy

encrypted user identifiers

Google Ads
Remarketing

(script, cookie)

_ga

Up to 2 years

We use this script from Google Adwords to create remarketing lists or similar target groups to personalise our online advertising. Google links sessions on our website (first-party cookie) to one of the Google advertising cookies on users’ browsers (external cookie). If you later perform a search on google.com using the same browser, you may see customised ads based on your earlier sessions on our platform.

Google can use the data collected in combination with data that Google collects about you to personalise advertising on its own network. You will find further information in the Google Privacy Policy.

Google can use the data collected together with the data that Google collects about you to personalise advertising on its own network. You will find further information in the Google Privacy Policy.

Your consent is transferred to Google for the following processing:

storage of advertising (allows the storage of advertising cookies and information about advertising interactions)

personalisation of advertising (allows the personalisation of advertising)

advertising user data (use of user data for the personalisation of advertising).​

Data transfer to a third country: no

EW Discover GmbH as the second data controller uses Google Ads Remarketing on this site for the purpose of retargeting advertising.

Google Ireland Limited
Gordon House, Barrow Street
Dublin 4
Ireland

​Google Privacy Policy

​Legal notice for Discover Airlines

​Discover Airlines Privacy Notice

Floodlight

(script, cookie)

_IDE
_ga
_gcl_au

Up to 2 years

Floodlight is the conversion tracking system for the Google Marketing Platform. We use the Floodlight script (formerly DoubleClick Floodlight) to track the performance of our own campaigns for the Google search engine and display advertising on Google. Floodlight uses data about your visit and your click behaviour on our website and on third-party websites for this purpose. If you visit certain subpages of our website, then the Google Marketing Platform may report that you accessed our website via one of these advertisements.
Google DoubleClick sets an external cookie. Google can use the data collected in combination with data that Google collects about you to personalise advertising on its own network. You will find further information in the Google Privacy Policy.

Your consent is transferred to Google for the following processing: storage of advertising (allows the storage of advertising cookies and information about advertising interactions), personalisation of advertising (allows the personalisation of advertising),

advertising user data (use of user data for the personalisation of advertising).​

Data transfer to a third country: no

EW Discover GmbH as the second data controller uses Floodlights on this site for the purpose of measuring the effectiveness of advertising.

Google Ireland Limited
Gordon House, Barrow Street
Dublin 4
Ireland

​Google Privacy Policy

​Discover Airlines legal notice

Discover Airlines Privacy Policy

Google Flights

(script, cookie)

_gcl_gf

Up to 2 years

We use conversion scripts to track the success/completion of a promotion (purchases, newsletter subscriptions, effectiveness of advertising campaigns).
This special script shares anonymised booking details with Google Flights, if the customers were referred to our platforms by Google Flights. Google Flights uses first- and third-party cookies and can therefore link a booking with an earlier session on the Google Flights website.
Google can use the data collected in combination with data that Google collects about you to personalise advertising on its own network. You will find further information in the Google Privacy Policy.

Data transfer to a third country: no

Google Ireland Limited
Gordon House, Barrow Street
Dublin 4
Ireland

​Google Privacy Policy

booking details,
encrypted user identifiers

Tealium AudienceStream

(script)

Meta

(pixel/web beacon)

_fbp

(90 days)

The Meta pixel is a JavaScript code, activated when a website is accessed, that is used to optimise Lufthansa campaigns on Meta platforms. 

1. Personalised advertising (targeting):

The Meta pixel enables user data to be collected in order to display targeted advertising on Facebook, Instagram and in the Meta advertising network. This allows Lufthansa to target users with customised advertisements based on their behaviour and interests.

2. Conversion tracking:

The Meta pixel measures whether users perform certain actions on the website (e.g. purchase) after interacting with an advertisement (e.g. on Facebook). This is used to track the success of advertising campaigns and to evaluate the effectiveness of advertisements.

3. Retargeting:

With the Meta pixel, Lufthansa can retarget users who have previously visited lufthansa.com. This makes it possible to reshow relevant advertisements to these users, for example to remind them about abandoned purchase transactions.

4. Optimising advertising campaigns:

The data collected makes it possible to optimise advertising campaigns and create better target groups based on user behaviour and conversions. This serves to increase the efficiency of marketing measures.

You will find further details in the Facebook Privacy Policy.

Data transfer to a third country: yes, globally

​Facebook, Inc.
1 Hacker Way
Menlo Park, CA 94025 USA

You can also remove the right of third parties to use your information via these platforms:

​To your advertising selection

​To your online selection

· Session identifiers

· search details

· length of stay and interactions

· booking details

· encrypted user identifiers

· technical data (IP address, browser type, referrer- & visited URL)

· Facebook-Cookie-ID

Pinterest Tag

pt (1 year)

The Pinterest Tag is used to measure traffic and user behavior on our website. This includes measuring the effectiveness of ads as well as providing relevant content and personalized advertising:

1. Conversion Tracking

It tracks which actions users take on our website after interacting with a Pinterest ad or pin. These actions include: Purchases, Sign-ups, Cart actions, Page views

2. Retargeting

Pinterest can re-engage users who have visited our website with ads to, for example, complete a purchase.

3. Ad Optimization

With the collected data, Pinterest can deliver ads more precisely to relevant users.

4. Audience Building

Pinterest creates similar audiences (comparable to Facebook Lookalike Audiences) based on your tag data to reach new potential customers.

Pinterest, Inc.

651 Brannan Street

San Francisco, CA 94107

USA

​​https://policy.pinterest.com/de/privacy-policy

You can also withdraw the right for third parties to use your information via these platforms: 


To your ad selection: 
​https://optout.aboutads.info/?c=2&lang=EN

To your online selection: ​​https://www.youronlinechoices.com/

• Technical Data (IP address, browser type and version, operating system, device type, screen resolution, user agent)
• Website Usage Data (Visited pages and subpages, clicks on links and buttons, scrolling behavior, time spent on site, referrer URL)
• Event Data (PageVisit, Signup, Lead, AddToCart, Checkout, WatchVideo)
• User Identification Data (Pinterest cookie ID, hashed email address, saved pins)
• Location Data (Location (country, region, city) based on IP address, if not anonymized)

Universal Event Tracking

MUID, MUIDB. Up to 1 year.

The UET Tag is a conversion tracking system provided by Microsoft Advertising. We use the UET Tag to track the performance of our campaigns across the Microsoft Advertising platform, including Bing search engine and the Microsoft Audience Network. The UET Tag collects data about your interactions on our website, including page visits, clicks, and other relevant activities.

When you visit certain pages or perform specific actions on our website, the UET Tag allows us to track these activities and link them to the ads you may have interacted with on Microsoft’s platforms.

The data collected by the UET Tag can also be used for the following purposes:

Measurement of Campaign Effectiveness: We analyze user interactions to determine how well our advertising campaigns perform, helping us optimize the effectiveness of our marketing efforts on the Microsoft Advertising network. Personalization of Advertising: By understanding your interests and interactions with our website, Microsoft Advertising can tailor advertisements to be more relevant to your preferences on the Microsoft network and its partners. Targeting and Retargeting: We use this data to serve targeted ads to users who have previously visited our website, increasing the likelihood of conversion. Data Transfer and Privacy: Data collected by the UET Tag may be shared with Microsoft to help optimize advertising campaigns and personalize ad experiences. This data is used in accordance with Microsoft’s privacy policy.

Data Transfer to Third Country: No data is transferred to any third country.

Microsoft Ireland
Operations Limited
One Microsoft Place
South County Business Park Leopardstown, Dublin 18
Ireland

Microsoft Privacy Policy:
​Microsoft Privacy Policy

You can learn more about how Microsoft collects and processes data for advertising purposes in the Microsoft Advertising Privacy Statement:
​Microsoft Advertising Privacy Statement

You can manage your advertising preferences with Microsoft at:
​​Microsoft Advertising Settings​

Session identifiers, search details, booking details, encrypted user identifiers, anonymised IP address